Our Story

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 The progression of OVICH from a perfume e-commerce to a women's boutique is similar to Lasandra's own personal journey.

Shortly before the inception of her fragrance, Lasandra was diagnosed with 2A, grade 3 breast cancer. The prescribed treatment was surgery, chemotherapy, and radiation. Rather than remaining devastated by the diagnosis, Lasandra decided to improve her mental state by creating her own perfume. According to Lasandra, every woman's choice of fragrance creates a story of who they are or who they want to become. Since perfume had always been an integral part of Lasandra's beauty routine, she and Karlos decided to go to New York City to design their own perfume. "Lady K35".

Lasandra channeled this strength and perseverance when she opened her boutique during a pandemic. Like her cancer journey, opening OVICH was full of uncertainty. However, Lasandra was guided by her passion for self-expression through beauty. Though fashion doesn't define a person, it creates a unique platform for which one can express themselves while also lifting their mood and confidence. Lasandra recalled that, during her treatment, she made it a point to get dressed everyday no matter how she felt emotionally and physically. Lasandra attributes this routine and her positive outlook to one of the major reasons she is now in remission. Lasandra expressed a similar hope that the merchandise found at OVICH will allow people to also feel bold, confident, and empowered.